Advertising self-regulatory organisation
Rada pre reklamu (RPR) is the independent advertising self-regulatory organisation (SRO) in Slovakia. The main objective of RPR is to enforce and promote honest, decent and truthful advertising in Slovakia.
List of members
RPR associates entities that are actively involved in the advertising industry – advertisers, advertising agencies,media and other associations and unions that voluntarily accept the aim and statutes of RPR.
Ethical principles of advertising practice (The Code) are the basic document under the Arbitration Commission assesses compliance ads and of substantiated complaints.The Code does not substitute legal regulation of advertising, however ties onto it by stating ethical principles.
The Code is addressed to persons active in advertising and other forms of promotion and formulates the principles of professional conduct.
The Code also informs the public of advertising ethics boundaries and subjects that have willingly accepted these principles and are determined to keep these boundaries by means of principles of ethical self regulation.